Core Values

The Naxum 9 Core Values act as a guide for how
our company interacts both internally with our team
and externally with our clients and subscribers.
These values are more than words on a page for us,
but stand for a way of life.

Be Passionate

What we do matters. There are millions of direct sales people and small business owners around
the world that strive everyday for a better life. The tools we create allow these men, women, moms,
dads and students to create the life they desire through leveraging technology. Are you ready to
change the world?

KAIZEN: Constant and Never
Ending Improvement

At Naxum, our core value of “Kaizen” means a lot to the team. It means having an attitude and
actions that are always willing to learn and hungry for more. Many of us call this a thirst for
knowledge that makes you self-starter amongst your peers to solve a problem. It means you are
always looking to make our processes in the NAXUM WAY better as you create with your peers,
trusting that the teammate will bring the same energy to the table.

Deliver “WOW”

At Naxum, the core value of creating a “wow” for a customer extends through our entire
organization. From product innovation & creation to customer service, our team is committed to
creating “wow” experiences for our members, vendors, and clients.

How we deliver “wow” as innovators: When launching Mac’s OS X Operating System at Apple
Computers, Steve Jobs said , “We made the buttons on the screen look so good you’ll want to lick
them.” This is the attitude our Naxum team brings to product creation and development. We create
an EXPERIENCE for our customers to say “WOW” by just using the product.

How we deliver “wow”
through service: We call it a personal sense of urgency and ownership on our tasks as we follow them through to
completion. It’s all about speed. In our world today, clients want results fast. We excel at
communicating requirements and needs with clients so that both parties can execute their
projects with speed.


At Naxum, the core value of Crystal-Clear-Candid Communication creates a path for real
accountability and a solid foundation for teammates, vendors, and clients to truly excel on.
Internally we have processes through written scopes, oral overview, code reviews, and questions &
answer sessions to give our best teammates a clear picture of the tasks at hand.

With our vendors we collaborate closely on webinars and scope documents to work through
creating any API connections necessary to truly serve the client’s members in a remarkable way.
With our clients we meet for scheduled production meetings and use tools to mock-up their
requirements in real time, allowing them to see what they are creating in design and through clear
programming documents and our sign off process, clients are able to be incredibly clear on their
requirements and needs.

Promote from Within

Our core value of “promotion from within” represents our belief in our people. We believe that
everyone has the potential for greatness and as we grow Naxum, we seek to grow our own internal
staff by giving them the opportunity for new roles as the company expands. There is a
commitment to doing more with less as our teammates use technology to leverage their own time
and talent to contribute even more value to our clients, team members, and vendors.

Be Adventurous and Open Minded

As a team we want you to share your ideas to poke the box we call Naxum. We are constantly
pursuing the future needs of our clients and seeking to innovate to be there to serve them. How
can your contribution make a difference?

Be Humble

This is an attitude of always being helpful and supportive. You can see it when a teammate has no
ego and is always willing to lend a hand to teach or assist. Many of you can think of this as the old
biblical saying “Do unto others as you would want them to do unto you”. We maintain this core
value with our Clients, Vendors, and Teammates. You will know you have this when you portray
confidence without ego by being respectful to others without arrogance. We believe that our
Character will speak for itself when we are always willing to listen.

Be Generous

When a client, teammate, or vendor encounters you they either feel better or worse when people leave.
How will you choose to impact them? Being generous encompasses the idea of being
charitable with your energy, your talent, and your resources. It’s an attitude that is benevolent,
creating ways to give back as people and a company to better our world. It’s making people smile.

Be Accountable and Take Ownership

Leaders are owners. They act as if they are the personal owner by being accountable for their
own actions, working with clients diligently, and taking care of the team to boost productivity.
Do your part, take pride in your ARTwork. Be Accountable for your OWN ACTions. You'll be amazed at
the 10x results and what you are capable of if you "Just Do It".

Teddy Roosevelt once said: "It is not the critic who counts; not the man who points out how the
strong man stumbles, or where the doer of deeds could have done them better. The credit belongs
to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who
strives valiantly; who errs, who comes short again and again, because there is no effort without
error and shortcoming; but who does actually strive to do the deeds; who knows great
enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in
the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring
greatly, so that his place shall never be with those cold and timid souls who neither know victory
nor defeat. "