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The NaXum Blog.
Ideas, stories, and lessons from more than a decade of referral marketing.
#MLMmonday Episode 214: Loyalty & RetentionOn our Facebook show this week, we dive into the discussion of loyalty and retention. Are you seeking more loyalty and retention in your organization? To get early access to the 2022 Trends Report and hear the strategy we see making a difference, book a time here.
#MLMmonday Episode 213: Do Hard ThingsDo you know the difference between average executives in the direct sales space and professionals? The average executive blames the market, the economy, and the field rep organization for their failure. The professional executive takes ownership, tracks data, makes decisions, and wins. The average executive copies the competition, they are imitators. The professional…
#MLMmonday Episode 212: Boiling PointWhen boiling water, the reaction is not instant. All the energy it takes to raise the temperature of water from ‘room temperature’ to 210 or so degrees does not appear to make a difference. But when you reach 212 degrees, magic happens. All the energy stored in the water creates a reaction where the water…
#MLMmonday Episode 211: Long Term Plans and Short Term Actions.2022 is right around the corner! This week on our show, we unpack long-term planning and the frameworks for know which short-term actions to take: We’d love to share the insights we’ve seen throughout 2020 and 2021 as you plan for next year. We’ve set aside time for a series of free discovery…
#MLMmonday Episode 210: Building A Tribe That Values Daily Habits.This week on our show, we unpack how to lead your tribe with the proper daily habits Success in direct sales is not just about massive action one time. Success comes from the daily revenue-generating actions that your teams do day in and day out. How do you build a culture and deploy platforms…
#MLMmonday Episode 209: Building Your 2022 Plan. Doing Good. Beating Out StereotypesOn our show this week, we unpacked strategies to beat out old-industry stereotypes and set yourselves up to win in 2022. If you’re ready to explore and discuss a plan to win and dominate in 2022, pick a time here to meet one-on-one.
Engage For Good Open Forum by the Direct Selling Executives ForumOn Friday, September 10th at 12noon Central, Ben Dixon moderated a zoom call for the Direct Selling Executives Forum to unpack the power of ‘Doing Good’ and Social Commerce. On the panel we hosted: Cindy Monroe Founder @Thirty-One Sam Caster, CEO @Alovea Peter Hirsch, Founder @Ncrease We asked the panel these questions: 1) Why should…
#MLMmonday Episode 208: Creating Space For What MattersWhen running a referral marketing company, there are a PLETHORA of ways you can spend your time. Have you set yourself up with a platform that gives you the REAL DATA you need to actually implement and grow your strategies throughout the year? I’ve seen executives try to run their direct selling business’s…
#MLMmonday Episode 207: DOING GOOD Matters – Cause Based Marketing In Direct SalesDoes having a ’cause’ tied to your direct sales company make a difference? Is your brand known for the ‘GOOD’ it creates? Kantar’s 2018 “Purpose 2020’ Report states: “Nearly two-thirds of millennials and Gen Z express a preference for brands that have a point of view and stand for something.“ Unilever’s Consumer Study…
#MLMmonday Episode 206: Making Your Relationships Personal – Who Do You Listen To? – Feedback LoopsThis week on our show, we discuss creating relationships that last with your field leaders and gathering feedback where it counts. If you’d like to see a replay of the DSEF OPEN FORUM session from Friday visit: Relationships That Last A Lifetime With Top Talent Are you ready to set yourself up for…
NaXum Reviews: Relationships That Last A Lifetime With Top Talent | Direct Selling Open ForumField leaders that run with your company for the long-term are the lifeblood of any direct selling organization. On Friday, August 20th, 2021 we hosted 3x executives sharing their insights for our Direct Selling Executives Forum. On the panel we’ll have: Kevin Crandall, VP of Sales @Shaklee David Fleming, CSO @Norwex Michael Hutchinson, Founder @inCruises…
#MLMmonday Episode 205: One-Thing You’d Tell Yourself Today, If You Could Go Back In TimeI have a special invite for you! We were discussing the importance of the corporate team’s relationship with top field leadership and the conversations sparked an idea: On our show last Monday, I discuss the questions we ask and the power behind them: REPLAY One of my favorite questions I ask is “If you could…