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The NaXum Blog.
Ideas, stories, and lessons from more than a decade of referral marketing.
#MLMMonday 246: Insights From The Evolution Of Training PanelLast Friday, July 8th, 2022, I had the honor of hosting an open panel with executives from Rodan+Fields, Color Street, and Beauty Counter. Together the panel discussed the following questions: 1) When it comes to training, what are you finding is no longer relevant and must be left behind? 2) What elements do you believe…
#MLMMonday 245: Creating Freedom In Direct SalesHere on the 4th of July in America, we celebrate Independence Day. Our day of freedom as a nation has opened up the doors of opportunity for so many. In direct sales and referral marketing, we as companies create platforms that open the doors of financial freedom for our promoters and members. So what is…
NewsNaXum Reviews: The Key To Creating Freedom For Your Members In Direct SalesSo what is the key to taking the steps needed to create a culture of Freedom?
NaXum Reviews: 3 Practices Required To Develop Compensation Plans In Referral MarketingWhat is the key to getting the compensation plan your sales teams in the field deserve? Jenilyn Montebon, the President of Technology at NaXum, unpacks the key practices she has implemented at NaXum that make all the difference. #1 The Structure “In developing compensation plans, one important practice that needs to be in place is…
#MLMMonday 244: The Unique Value You ProvideReferral marketing as a channel is a unique opportunity to provide value to the customer in a fresh way. If we look at many of the ‘buying’ experiences in traditional sales models today, referral marketing stands out as a ‘truly human’ experience. Personal Recommendations: Since referral marketers primarily share their products and…
NewsNaXum Reviews Referral Marketing & The Unique Value You ProvideIf we look at many of the ‘buying’ experiences in traditional sales models today, referral marketing stands out as a ‘truly human’ experience.
#MLMMonday 243: Referral Marketing ModelsHow do you know which referral marketing model is best for you? Referral Marketing is a term we use as an umbrella to cover the entire spectrum of affiliate marketing, social selling, influencer marketing, party-plan, and network marketing styles of customer acquisition programs. Once you know you plan to deploy referral marketing…- NaXum Reviews Referral Marketing ModelsHow do you know which referral marketing model is best for you? Referral Marketing is a term we use as an umbrella to cover the entire spectrum of affiliate marketing, social selling, influencer marketing, party-plan, and network marketing styles of customer acquisition programs. Once you know you plan to deploy referral marketing for your culture,…
NewsNaXum Reviews: The Power Of The ‘Always Yes’ Question For Referral MarketersReferral marketers leverage the trust they have with those around them to share products or services they believe in.
#MLMMonday 242: The ‘Always Yes’ Question – How Predictive Platforms Drive ConfidenceReferral marketers leverage the trust they have with those around them to share products or services they believe in. The power of leveraging a referral marketing program for businesses is the value they get from referral marketers sharing the company’s story with their trusted contacts. So the million-dollar question for your company’s viral referral marketing…
NewsA Coach That Is Always There: Your Secret Advantage In Referral MarketingA Coach That Is Always There: Your Secret Advantage In Referral Marketing
#MLMMonday 241: The Coach That’s Always ThereThe referral marketing space is changing quickly. Only 20 years ago, if you were in direct selling, network marketing, or a party plan program, you were one of only a few options for ‘extra’ income to the millions of men and women seeking a side-gig a few hours a week to support their families. Today…