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The NaXum Blog.
Ideas, stories, and lessons from more than a decade of referral marketing.
- Press ReleasesNaXum Reviews: Applying The Super Mario Effect To Referral MarketingHave you applied the Super Mario Effect to your referral marketing company? You may be asking yourself, “What is the super Mario effect?” and if you are, checkout Nasa-engineer-turned-viral-youtube-sensation Mark Rober’s TEDx talk: Mark shares that when we make learning a game, with no cost of failure, we maximize our opportunities to learn new ideas.…
- Press ReleasesNaXum Reviews: How To Identify Your Perfect Customer In Social Media?For over 13 years of serving on the vendor side of the referral marketing space, leaders and corporate teams have asked me the question:“How can we identify who we should be prospecting in social media”? 15+ years ago, I was still an independent referral marketer myself(before moving to the side of serving the industry as…
- Press ReleasesOmni-Channel Marketers Go All The Way With Referral Marketing Platforms.To maximize profits today, companies across the globe are deploying omnichannel strategy segmentation to reach customers where the customer lives. With teams arranged around channels for retail marketing, web, strategic partnerships, and social media top firms are maximizing their potential like never before. Traditional social media strategies for direct to consumer brands traditionally range around…
- Press ReleasesNaXum’s CEO Ben Dixon Publishes 2022 Direct Selling Trends ReportBen Dixon serves as NaXum’s CEO, serving dozens of referral marketing companies inside the direct selling space with software, apps, and platforms to thrive in the clients niche. Each year Ben compiles a list of the top trends the team has seen in the space and shares with the Direct Selling Executives Forum. #1 Rise Of Predictive…
- Press ReleasesNaXum’s CEO Ben Dixon Shares ‘Why’ Retail Brands Today Deserve To Have Referral Marketing ChannelsIn a discussion on Facebook, Ben Dixon, CEO at NaXum’s explores why he believes retail businesses today should seriously consider opening their own referral marketing channels. He argues that first with Amazon, becoming the pre-eminent shopping destination online, and keeping customer DATA away from the brand whose products are being sold, that brands should sell direct…
- Press ReleasesNaXum’s CEO Ben Dixon Shares How S.P.E.E.D. Systems Lead To Viral GrowthBen Dixon serves as CEO of NaXum Online Marketing Services, a 22-year-old software company that serves referral marketing companies around the globe. In 2013, the team at NaXum coined the acronym S.P.E.E.D. to describe the 5 functions of viral growth in referral marketing. The S.P.E.E.D. principle states that companies will grow as fast as whichever…
- Press ReleasesNaXum’s CEO Ben Dixon Shares How Predictive Actions Are Giving Companies Daily Insights They Have Never Had BeforeBen Dixon serves as CEO of NaXum Online Marketing Services, a 22 year old software company that serves referral marketing companies around the globe. When asked about predictive actions and why their newest gamified platform was created he shared: “We wanted clients to have the real data on exactly ‘what’ messages and posts in social…
- Press ReleasesNaXum Launches Automated Virtual Office Branding Out Process and Multi-bitrate Streaming Player Virtual Office ImplementationNaXum Online Referral Marketing Systems has once again celebrated employees innovation projects this month with VP of Information Systems Engineer Vincent Paul Ponteras completing the Automated Virtual Office Brand-Out Process. This means that the installation of new virtual offices will take shorter periods of time, resulting in more time to focus on different custom coding work for…
- Press ReleasesNaXum Develops New Payout Configuration Tools and Rebrands the NaXum Cart TemplateNaXum Develops New Payout Configuration Tools and Rebrands the NaXum Cart TemplateNaXum Online Referral Marketing Systems has developed a new payout configuration tool through Commission Engineer Sheira Man-awit’s artwork as a part of this year’s Project Lion upgrades. The Payout Configuration Tool has the ability to switch between integrations and update the necessary API credentials…
- Press ReleasesNaXum Launches Shopping Cart Product Configuration UpgradesNaXum Online Marketing Services, LLC out of Las Vegas, Nevada has launched a shopping cart product configuration tool that allows the admin to automatically set the pricing, visibility, and commissionable values of a product. The new configurator upgrades give NaXum clients full control to manage products and promotions. This is made possible by Core Tech…
- Press ReleasesNaXum launches New Warehouse Extension on Admin CartNaXum launched a new warehouse extension on the platform’s virtual office admin cart last September 2022.VP of Core Tech, Norfelyn Almonicar, added a Warehouse Extension in NaXum’s template’s Admin Cart. This allows admins to pick a warehouse service and set up its credentials for their platform to run in each country.The warehouse option includes FTP,…
- Press ReleasesPress Release: NaXum Launches Merchant Integration Admin Cart Extension & Multiple Run Commissions ToolHere at NaXum, we constantly find ways to innovate and improve our platform. We call it Kaizen. Our latest innovation is from Core Tech Engineer, Eduardo Arboleda, who built a Merchant Integration Extension in the platform’s Admin Cart. This allows admins in the platform to set-up select merchant gateways from the admin shopping cart themselves. This reduces…