#MLMMonday 239: Who Is Your Customer?
If you sell skincare, it’s the man or woman who buys a bottle and enjoys your product.
If you sell online education, it’s the student that enrolls in your course.
If you sell fantastic nutrition products, it’s the client who purchases and consumes your nutrition.
We’ve all heard sayings like “the customer is always right”. A powerful reminder that success long-term in any business is attached at some point to creating satisfied customers.
A valuable switch is flipped in every executive’s mind when you ‘expand’ your view of the customer to everyone that participates in your referral marketing company.
“In our work with direct selling companies over the last 20 years, the key I’ve found is expanding your vision of creating a customer experience, to treat all stakeholders in your organization as the customer” – Ben Dixon, CEO, NaXum
Read The Full Article Here
Regards,
Ben
